Jose Cuervo Especial 1L The free spirit of Jose Cuervo Especial® -more affectionately known as “Cuervo Gold®”-has provided the inspiration for countless memorable moments over the years. Sometimes it seems like everybody has a Cuervo Especial™ story to share. This irresistible playfulness has helped Cuervo Especial™ become an instantly recognizable icon-and the number-one selling Tequila in the world.